Welcome!

If you were to ask a random group of kids “Name three competitive colleges.” Most would reel off Harvard, Yale and Princeton without any hesitation. In fact ‘HYP’ has practically become an acronym for any “brand name” college. 

With all the attention given to magazine rankings, colleges that are on the top of the list are often the only ones bright high school students think of when developing his or her initial list. I smile inwardly when I realize (after a few minutes of conversation) that a family has what I call “Brand Name Paralysis” or BNP.

It is a neurological disorder, but not a serious one. However, not treated, it could result in unnecessary stress, abdominal pain and a depleted investment account. Of course, I am joking.  Treatment is painless but does call for the patient to have an open mind and a modest ability to think “outside the box”. Review our college planning timeline to understand how we do this.

In our offices we have large maps showing the colleges in all 50 states and Canada. We have placed pins into the colleges so that families can see where other students we have guided have matriculated. It is great fun to place a pin on a college name that a student (or parent) has never heard of prior to meeting with us. Two such examples would be the college in the frame above and in the upper left of this page. Do you know what colleges they are?

One is in Michigan and the other is in Missouri. In both instances students have received wonderful educations without incurring debt. But there is more to it. All of which we can cover in a complimentary “get acquainted” consultation. We look forward to sharing more with you. (978) 582-0273     

REMINDERIf you are looking for something specific on our website, simply type in a KEYWORD into “Search” e.g. Admissions, Scholarships, SAT, Advising, Frontline, Essays, Major, Job and so on.  This will bring up all the articles related to that topic.  When you have more time, we hope you will check out the Archives because  much of the information there will be helpful in your college planning depending upon your year of graduation. 

By the way, did you know we all experienced a rare astrological occurrence at the turn of the New Year?  The last time we had a “blue moon” on New Years Eve was in 1990. That was before any of the students we are working with now, were born. Most of the Class of 2010 will be 36 years old when the next “blue moon” falls on a New Years Eve in 2028. Hopefully, the next nineteen years for each one of them will be happy and personally productive ones. But, of course, there will be challenges.  They will need to mature faster spiritually and intellectually than those in my generation because of the manmade chaos in the world.  We are privileged and excited to being part of a teenager’s first mile stone step following high school.  Our main office is just 45 miles west of Boston. But through the miracle of the Internet, it does not matter where your home is. (Some of you may not think of it as a “miracle” since your first encounter with a mouse was made of plastic with a little light on top; not one that ate cheese.) In any case we are as close as the proverbial phone or computer.

Sign up for our newsletter and review the information within frequently as we will keep you updated regularly on topics pertinent to your college planning including college selection, in-depth student assessments, essay and application counsel, financial aid and other important issues pertaining to high school and college students. Some information, admissions and financial aid tips we have for you here, you will not find anywhere else. If you have a question or want to arrange for a FREE ‘get acquainted’ visual conversation online via SKYPE, phone or in person, please call Eric Goodhart at 1 (978) 582-0273 or email using the ‘Contact Us’ link on the right.

 students with snow in hand

“You can not solve a problem with the same thinking that created the problem.”

Albert Einstein